Creating the perfect niche can be very daunting for many business owners. Especially if you are in a highly competitive market. Most business owners don’t like to niche as they feel they will close off a huge part of the total market for their business. They fall into the trap of being a small fish in a big pond.
When you niche, you can achieve so much more. The benefits are:
The 3Ms in to Niche
So, how do you niche? There are 3 key areas to help you find the right niche. It is our 3M framework.
Use this frame work to help you find the perfect niche. Remember that you can move your niche if you feel it is not working. Test it for short time and measure your results.